Philip de Bot

Philip de Bot is an experienced professional currently serving as the Craft Lead Onsite Journey at bol.com since March 2016, where responsibilities include leading strategy, collaboration, and project management for the onsite customer journey across market teams. Prior roles at bol.com encompass Manager of Promotions & Campaigning for mobile and electronics categories, and Senior Promotions & Marketing Coordinator, achieving significant revenue growth in retail campaigns. Earlier experience includes positions in brand management at L'Oréal and Procter & Gamble, where Philip de Bot developed marketing strategies, executed product launches, and managed successful campaigns. Philip de Bot holds a Master of Science in Persuasive Communication, a minor in Business Studies, and a Bachelor's degree in Communication Science from the University of Amsterdam.