Julie Splendoria

Julie Splendoria currently serves as the VP of Marketing at Bonkers Toys since June 2025. Prior to this role, Julie held the position of Divisional Merchandise Manager at URBN from October 2023 to September 2025. Julie's extensive experience includes a long tenure at Claire's, where the role of Senior Global Buyer for License & Toys involved managing a global team and overseeing product development strategy aimed at achieving sales and inventory control targets. Earlier career milestones include serving as a Product Manager at Kohl's, where Julie led a team responsible for a high-volume exclusive brand, and positions at Barrie Pace Catalog and Spiegel Catalog as an Associate Buyer and Assistant Buyer, respectively. Julie's career began with an internship at kate spade new york. Educational background includes a BS in Apparel Merchandising/Business from Indiana University Bloomington and a study abroad program in Rome, Italy, through Loyola University Chicago.