Kaitlyn Russell

Senior Director, Direct-to-consumer at Boosted Commerce

Kaitlyn Russell is an accomplished digital media professional with extensive experience in content strategy and editorial management. Currently serving as Senior Director of Direct-to-Consumer at Boosted Commerce since October 2021, Kaitlyn previously held positions including Director of Content and Community at Boosted Commerce and Reviews Editor at Mashable, where significant contributions included developing the Reviews vertical and enhancing SEO strategies. Kaitlyn's experience also includes serving as Managing Editor at Motherly, where editorial strategies led to 8 million monthly pageviews, and engaging at Bridal Guide Magazine and Odyssey, focusing on content engagement and audience growth. Early roles include Associate Editor at DailyWorth and editorial positions at TheMuse.com and USA TODAY, contributing to various digital and print publications. Kaitlyn began the journey by founding the Kaitlyn's Campus chapter at the University of North Carolina Wilmington, demonstrating leadership and a commitment to digital content.

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