Liviu Popescu

Liviu Popescu is an experienced marketing and sales professional with a background in business administration. Currently serving as the European Marketing Coordinator at Borla Performance Industries since January 2019, Liviu is responsible for shaping the brand’s communication strategies across Europe and collaborating on localized marketing initiatives. Prior to this role, Liviu spent nearly a decade at PROGUITAR, first as Sales Manager overseeing multiple retail locations and an online sales platform, and previously as Shop Manager, focusing on customer engagement and service. Additionally, Liviu was a bass player in the band Up To Eleven from May 2006 to November 2015. Liviu holds a degree in Business Administration and Management from Academia de Studii Economice din București.