PTC
Irma Clarke Garcia is a seasoned marketing professional with extensive experience in partner marketing and strategic planning across various industries. Currently serving as Principal Partner Marketing Manager at PTC and as a Fractional Marketing Leader at Ten 12 Marketing Solutions, Irma specializes in delivering comprehensive marketing solutions that encompass go-to-market strategies, brand building, and sales enablement. Previous roles include Senior Manager of Global Channel Marketing at BlackBerry, where Irma spearheaded initiatives leading to a notable 30% year-over-year sales growth, and Senior Channel Marketing Manager at Lookout. Irma has a strong foundation in marketing program management from Ingram Micro and served as VP of Programs for the AHES Parent Teacher Association, where innovative educational programs and successful fundraising efforts were implemented. Irma began a career in marketing management at AT&T, contributing to numerous successful strategic campaigns, and holds a Bachelor of Science in Business Marketing from the University of Phoenix.
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