Florence Rolland-Demoy

Retail Director at Boucheron

Florence Rolland-Demoy is an experienced retail professional currently serving as Retail Director at Boucheron, overseeing operations in key European markets since April 2025. Prior to this role, Florence held the position of Global Head of Retail at Polène Paris, managing an international retail network. Previous experiences include Retail Director for Northern Europe at Alexander McQueen, where Florence led the development of 10 stores, and Retail Director for France, Belgium, and Geneva at Moncler, achieving continuous double-digit growth. Florence began a career at Louis Vuitton, progressing through various roles in client marketing, client service, and store management. Florence's early career includes internal auditing at LVMH and consultancy at Ernst & Young. An alumnus of HEC Paris, Florence possesses a robust background in luxury retail and operational management.

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