Jeff Wyne is an accomplished marketing executive with extensive experience across various industries. Currently serving as DVP of Marketing, Communications & Brand at Blue Cross and Blue Shield of Illinois, Montana, New Mexico, Oklahoma & Texas since April 2016, Jeff focuses on developing marketing investment strategies that enhance business outcomes. Additional leadership roles include Vice President of Communications for the Boy Scouts of America - Northeast Illinois Council, and previous positions such as VP of Marketing Communications at APS Healthcare/Universal American and Vice President of Marketing Communications & Global Brand at Cigna. Jeff's earlier experience includes significant marketing leadership roles at Iron Mountain, Atabok, Inc., and FedEx, complemented by an MBA from The University of Memphis and a BA in Economics from the University of Arizona.