Boyne Country Sports
Baylie McDade is an experienced copywriter with a strong focus on product descriptions for the ski, snowboarding, and fishing industries, currently serving as the Lead Copywriter at Boyne Country Sports since November 2022. Previously, Baylie held the role of Copywriter at Anchor Copywriting and served as Marketing and Communications Coordinator for the Delta County Chamber of Commerce, as well as Marketing Coordinator for Visit Escanaba. Baylie obtained a Bachelor of Arts degree in Organizational Communication from Montana State University Billings between 2016 and 2019.
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Boyne Country Sports
Boyne Country Sports (BCS) is the retail arm of Boyne Resorts with locations throughout Michigan, including Boyne Highlands Resort in Harbor Springs and Boyne Mountain Resort in Boyne Falls. Boyne Country Sports specializes in ski, snowboard and golf equipment, complementing the Boyne Resorts lifestyle and amenities. In the winter, each store is a full-service ski and snowboard shop, but with spring comes a distinct transformation for each location. Bloomfield Hills transforms into the Bloomfield Hills Golf Shop, Novi become the Summer Ski & Snowboard Shop, Traverse City and Petoskey offer a unique blend of golf and tourist-friendly products and brands, while Boyne Mountain becomes a lifestyle shop and the Boyne Highlands store location closes until the next ski season.