Barrett has extensive experience in planning, creating, and implementing advertising and promotion campaigns for both retail and business-to-business clients. He has conducted primary research for various clients, including the National Cable Television Cooperative, CommScope, H&R Block, Yellow Transportation, America’s Alfalfa, and the Radio Television News Directors Foundation.
Barrett has taught integrated marketing communications at the University of Kansas School of Journalism and Mass Communications, as well as strategic communications, consumer behavior, sales, research and writing at KU, Webster University, and Johnson County Community College. He holds a Master of Arts in Telecommunications from Michigan State University and a Bachelor of Journalism degree from the University of Missouri.
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