Brand USA
Coralis Rivera-Aponte is a seasoned marketing professional with extensive experience in social media and integrated marketing. Currently, Rivera-Aponte serves as Senior Manager of Social Media at Brand USA, with previous roles in integrated marketing and social media. At Discover Puerto Rico, significant achievements include enhancing digital marketing tools and launching a comprehensive events calendar. Prior positions held at DoubleTree by Hilton San Juan involved revitalizing the hotel's online presence and managing guest experiences, while earlier roles at BOLD and other organizations focused on social media strategy and customer engagement. Rivera-Aponte holds a Bachelor of Arts in International Relations and Affairs from Syracuse University.
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Brand USA
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Our mission is to increase international visitation to the USA in order to fuel the U.S. economy and enhance the image of the United States worldwide. Established by the Travel Promotion Act of 2009, we are the nation’s first public-private partnership to promote the United States as a premier travel destination and to communicate U.S. travel policies and procedures to worldwide travelers. For industry or partner information, visit TheBrandUSA.com.