Brand USA
Lisa T. is an accomplished professional in the tourism and hospitality industry, currently serving as Senior Manager of Global Trade Development for LATAM at Brand USA since November 2022. With extensive experience, Lisa has held significant positions such as Senior Director and Director of Tourism Market Development for Latin America and the USA Hispanic Market at NYC & Company from April 2018 to July 2020. Lisa's expertise is further demonstrated through consulting work at LMTD Tourism Consulting and prior roles in sales management at Novotel New York Times Square and DoubleTree by Hilton. An extensive background in travel includes a world exploration across six continents and a solid educational foundation with a Bachelor's degree in Hotel/Motel Administration from Pontificia Universidad Católica Madre y Maestra. Additional credentials include an Accelerated Certificate in Hotel Operations from New York University and a Professional Certification in Concierge/Guest Service.
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Brand USA
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Our mission is to increase international visitation to the USA in order to fuel the U.S. economy and enhance the image of the United States worldwide. Established by the Travel Promotion Act of 2009, we are the nation’s first public-private partnership to promote the United States as a premier travel destination and to communicate U.S. travel policies and procedures to worldwide travelers. For industry or partner information, visit TheBrandUSA.com.