Sheona Bello

Sheona Bello is a seasoned professional in marketing and strategic consulting, currently serving as Chief Client Officer at BrandComms.AI since September 2024, where the focus is on optimizing advertising effectiveness through generative AI. As a Young Pro Advisory Board Member at the Advertising Research Foundation since October 2022, Sheona contributes valuable insights to the industry. With a notable tenure at Forethought from February 2017 to October 2024, roles included Vice President, Americas, and Associate Vice President, leading efforts in strategic insights and marketing consulting. Sheona's expertise encompasses business strategy, client relationships, mentoring, and complex research methodologies, complemented by a solid educational background with degrees from Monash University and program completion at Harvard Business School.