Brass Finch is a growth marketing consultancy built for brands navigating complexity, not just scale.

We partner with apps and digital-first companies to design smarter strategies across acquisition, conversion, and retention. From app store optimization and lifecycle messaging to full-funnel audits and strategic advisory, we help teams turn chaos into clarity—and growth into something sustainable.

Founded by Nicole Weiss, a marketing executive with over 20 years of experience in mobile, retail, and omnichannel strategy, Brass Finch brings structure where it doesn’t exist. Our approach is highly focused, collaborative, and built to align with your team’s needs—whether that’s an audit, a strategic roadmap, or embedded leadership support.

What we offer:
• Conversion Rate Optimization (CRO)
• Retention Strategy & Lifecycle Planning
• App Store Optimization (ASO)
• Strategic Advisory & Fractional Leadership
• Custom, hybrid, and audit-only scopes

We’re a fit for:
• Growth-stage brands and digital-first teams
• Product-led companies seeking long-term impact
• Founders, CMOs, and marketing leads who want a partner—not just a vendor

Let’s build growth that sticks.

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Brass Finch

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