Laura G.

Laura G. has extensive experience in trade marketing, currently serving as Responsable Trade Marketing at Baker & Baker since January 2024, and previously holding the same position at BRASSERIE LICORNE since January 2010. At BRASSERIE LICORNE, Laura G. also worked as Chef de produits / marques partenaires and Chef de produits / marques propres, spearheading marketing strategies for nine international partner breweries in the French market. Key responsibilities included market trend analysis, product development in collaboration with various stakeholders, commercial action planning, digital communication development, press relations, and sponsorship management. Laura G. began their career as a Trainee in Marketing Communication at Orsay GmbH in 2007. Educational qualifications include a Master's degree in Marketing and Business Development from SKEMA Business School and a Bachelor's degree in International Marketing from the University of Lincoln.