Marcela Hernandez currently serves as an Area Manager at BREITLING since October 2022. Prior experience includes holding roles as Account Manager for Tiffany & Co. within the LVMH Group from June 2017 to December 2021, overseeing the Latin American and Caribbean retail network, and USA Retail and Marketing Director at OndadeMar SAS, where responsibilities included consolidating stores and leading retail expansion from March 2013 to July 2014. Additionally, Marcela worked as Area Sales Manager at TAG Heuer from February 2011 to March 2013, driving sales in various Latin American markets, and was Brand Manager for La Riviera S.A.S. in 2009. Previous roles also include a consultancy for Diesel in 2008 and Brand Manager for Kimberly-Clark from 2004 to 2007. Marcela holds a Master in Luxury, Fashion, Experience and Design from SDA Bocconi and a Bachelor of Business Administration from Universidad de Los Andes.
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