Des Bateman

Des Bateman is a seasoned strategic consultant currently serving at the LEGO Group as a Strategic Consultant for Media, Communications, and Brand Strategy, and previously held the position of Global Head of Strategy. In addition, Des Bateman contributes as a Global Media & Insights Strategy Advisor on the Advisory Board for Brilliant and Bloom, guiding insights strategy and product development. Other notable roles include mentoring at The 30 Minute - University of Planning and formerly serving as Global Head of Strategy at Spark Foundry, and Head of Strategy for the VW Brand at PHD. Des Bateman's extensive experience in strategy spans various leading firms, including Mindshare and Isobar, complemented by awards such as Campaigns 40 under 40 and recognition as Greater China Planner of the Year runner-up. Des Bateman holds a Mini MBA and a degree in History from the University of Strathclyde.