Rorik van Welij

Rorik van Welij is a seasoned professional with extensive experience in customer engagement, digital innovation, and strategy development within the life sciences and technology sectors. Currently serving as the Head of Customer Excellence and Digital & Innovation for European Markets at Bristol Myers Squibb, Rorik focuses on driving integrated capabilities and empowering stakeholders. Rorik also owns Zeit 1984 GmbH, which invests in European internet start-ups, and has held leadership positions at Amgen and consulted for pharmaceutical companies through Pharmazing, along with founding Captolia group. Rorik's career began with an internet agency and includes roles at Novartis and Philips Lighting, where Rorik honed skills in strategic analysis and project management. Rorik holds a Bachelor of Business Administration from HZ University of Applied Sciences.