Jisun Kim-McGraw

Vice President Product Operations at Britannica Group

Jisun Kim-McGraw has a diverse and extensive work experience spanning various industries. Their most recent role was as the Vice President of Product Operations at Encyclopaedia Britannica, where they oversaw product development operations for the company's main consumer brands, Britannica.com and Merriam Webster. Prior to that, they served as the Executive Director of Brand Strategy at Encyclopaedia Britannica, responsible for harnessing the power of technology to create immersive learning experiences.

Before their time at Encyclopaedia Britannica, Jisun was the Managing Partner and Co-founder of MK Inceptions, LLC, a business strategy consulting firm. Jisun also served as the Chief Marketing Officer at BottomLineInc (formerly Boardroom Inc), where they cultivated relationships with experts in the publishing industry.

Jisun has also held leadership positions at Advertising Specialty Institute, Philadelphia Media Network, Biggins Lacy Shapiro & Company, The Wall Street Journal, The New York Times Company, and Harris Interactive. Throughout their career, they have demonstrated their ability to lead marketing strategies, drive revenue, and successfully launch new initiatives.

Overall, Jisun Kim-McGraw's work experience showcases their expertise in marketing, branding, product development, and strategic leadership.

Jisun Kim-McGraw earned a Bachelor of Arts (BA) degree in Business/Corporate Communications from Rutgers University, completing their studies from 1995 to 1999. In 2009, they also obtained a Certificate in Six Sigma Green Belt from Villanova University. In addition to their formal education, Jisun has also obtained certifications in SEO: Link Building in Depth from LinkedIn in March 2018 and is certified as a Google Adwords Certified professional from Cardinal Path, although the specific dates of their Google Adwords certification are unknown.

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Timeline

  • Vice President Product Operations

    April, 2022 - present

  • Executive Director Of Brand Strategy

    February, 2019

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