Sarah W.

Sarah W. is an experienced advertising and monetization professional currently serving as the Director of Ad Monetization at Encyclopaedia Britannica, Inc. since June 2025. Previously, Sarah held key positions in notable organizations, including Director of Ad Monetization at Optimism and Lead Ad Revenue Strategist at 10up, where expertise in consulting for large media entities was demonstrated. Notably, Sarah managed $23 million in annual revenue as the Director of Programmatic at Tribune Publishing Company and contributed significantly to ad operations as an Associate Media Director at Fusion92. With a solid educational background, holding an M.B.A. in Economics and a Bachelor's Degree with a focus on Biology and Chemistry from Middle Tennessee State University, Sarah's skill set encompasses digital and print media strategy, ad technology, and revenue growth optimization.