Ghulam Murtaza

Global D&a Demand Manager at BAT

Ghulam Murtaza is a seasoned professional with extensive experience in business intelligence and data analytics across various industries. Currently serving as a Senior BI Consultant at BAT since November 2021, Ghulam leads global data analytics projects, focusing on advanced analytics solutions to address diverse business challenges. Previously, as a Senior Insights Analyst at Equinix, Ghulam contributed to critical insights impacting share prices, while earlier roles included building business reporting structures at The City School International and co-founding AdFlux Solutions. Ghulam's career has also included positions as a Business Intelligence Analyst at Meezan Bank, Data Analyst at Philip Morris International, and MIS Analyst at MCB Bank, showcasing a robust skill set in data-driven decision-making. Ghulam holds a Master of Computer Science degree from Mohammad Ali Jinnah University.

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