Kristy Surace

Kristy Surace is an accomplished marketing professional with extensive experience in brand management and marketing strategy across various industries. Currently serving as the Omni Channel Own Retail Manager at British American Tobacco, Kristy is instrumental in developing the Own Retail channel strategy and enhancing the customer journey within the Global CX Conversion team. Previous roles include Category Deployment Manager for the South Pacific at British American Tobacco, where Kristy focused on marketing initiatives and brand awareness, and Senior Brand Manager for the Scotch Whisky Portfolio at Pernod Ricard, leading brand management strategies. Additional experience includes roles as Brand Manager for Liquorland at Coles Group, Marketing Communications Manager at M&C Saatchi Group AUNZ, and Brand Manager at Catalina Skies. Kristy holds a Higher School Certificate from Jamison High School, completing studies in English, Maths, Art, Drama, and Personal Development, Health, and Physical Education.