Michael Van Zanten is an experienced media professional with a background in media trading, planning, and coordination. Currently, Michael serves as a Media Trader at Brkthru and has previously held positions as Associate Media Trader and Media Planner at Publicis Media UNIT3C, where tactics for social media advertising were developed for a pharmaceutical client. Prior experience includes roles at Trilix and Strategic America, focusing on media planning and buying for diverse clients, including Unity Point Health and the Iowa Lottery. Earlier career experiences include positions at Wells Fargo in loan-related roles, a media intern at Bernstein-Rein Advertising, and reporting for the Iowa State Daily. Michael holds a Bachelor’s Degree in Advertising from Iowa State University.
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Brkthru
We founded Brkthru in 2017 with a focus on what we believe to be missing in our industry – SERVICE. We’re a close-knit team of nearly 150 highly experienced marketing, media and digital media professionals who care about our clients, their business and their media campaigns. Our clients are full-service advertising agencies, media agencies, and brands themselves. Either way, we’re always referred to as the digital team. We have a proven track record of running successful digital media campaigns for local, state, regional and national brands in nearly every B2C and B2B vertical and industry. Brkthru team members work remotely from across the country. Ours is a fast-paced and exciting environment where employees require minimal direction, are dedicated, and embrace the vision, goals, and core values of the company – Caring, Trust, Positive Attitude, Communication and Contribution. Employees are encouraged to provide input and share ideas and are very open to both giving and receiving feedback and training.