Yumeng Yang

Yumeng Yang is a professional with diverse experience in social media management and public relations, currently serving as a Trader in Social Media at Performics since May 2023. Previously, Yumeng contributed as a Social Media Manager Assistant at Publicis Luxe, where involvement included selecting and editing approximately 45 posts monthly for the YSL beauty Instagram account, which boasts 9.6 million followers. As an Assistant Public Relations Manager at WE Communications, Yumeng supported the complete seasonal campaign for Fenty Beauty in China, organizing social media promotions across platforms such as WeChat, Weibo, and RED. Experience also includes a role as an Assistant Project Manager at OUTPUT Digital Art Agency, where Yumeng created and managed a WeChat video account that achieved 400,000 views in a month. Yumeng holds two Master's degrees from Grenoble Ecole de Management, one in Fashion Design and Luxury Management and the other in Grande Ecole, and a Bachelor's degree in French language and literature from Capital Normal University.