Sweetha Mahendran

Sweetha Mahendran is an accomplished marketing professional with extensive experience in brand management and account supervision. Currently serving as Brand Lead / Account Supervisor at Broken Heart Love Affair since December 2021, Sweetha has managed high-profile clients including Burger King and Princess Margaret Cancer Foundation. Prior roles include Account Executive and Account Coordinator at the same company, as well as experience at Lifelong Crush and MONLOVE, where skills in account coordination and marketing were developed. Additionally, Sweetha contributed to digital marketing efforts at TEDxToronto and managed client subscriptions at Globe and Mail. Sweetha holds a Bachelor of Business Administration with a focus on Marketing and International Business from Simon Fraser University.