Maxwell Mattox

Lead Data And Analytics Architect at Brown-Forman

Maxwell Mattox is an accomplished professional with extensive experience in data and analytics roles at Brown-Forman since August 2018, currently serving as Lead Data and Analytics Architect. Maxwell has successfully mastered social listening and marketing tools to analyze digital landscape shifts among brands and competitors, while leading projects to automate technical processes for trend identification. Previously held positions include Senior Business Systems Analyst, Business Analyst for USA & Canada, and Digital Intelligence Analyst. Additionally, Maxwell served as a Digital Compliance Specialist, collaborating with global agencies to ensure project compliance with legal standards and managing the Digital Compliance Website. Maxwell's internship experiences at Brown-Forman involved roles in web development and digital marketing, contributing to various branding strategies and website enhancements. Educational background includes a Bachelor of Science degree from Indiana University Bloomington, completed in 2017.

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Brown-Forman

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For over 150 years, Brown‑Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands, including Jack Daniel's Tennessee Whiskey, Jack Daniel's Tennessee RTDs, Jack Daniel's Tennessee Honey, Jack Daniel's Tennessee Fire, Jack Daniel's Tennessee Apple, Gentleman Jack, Jack Daniel's Single Barrel, Woodford Reserve, Old Forester, Coopers’ Craft, GlenDronach, Benriach, Glenglassaugh, Slane, Herradura, el Jimador, New Mix, Korbel, Sonoma‑Cutrer, Finlandia, Chambord, and Fords Gin. Brown‑Forman’s brands are supported by approximately 4,700 employees and sold in more than 170 countries worldwide.