Alessandro Gasparro

Alessandro Gasparro is an experienced professional in digital and social media strategy within the sports industry. Currently serving as Senior Director of Social Media at BSE Global since April 2022, Alessandro previously held roles as Director of Content for the Brooklyn Nets and Director of Digital Content for the New York Knicks. Earlier positions include Director of Social Media for the LA Clippers and Director of Social Media Strategy at Endeavor. Alessandro's expertise focuses on engaging fans, driving ticket sales, and enhancing sponsorship activation through innovative content strategies. Notable achievements include significant increases in social media engagement and audience growth during Alessandro's tenure with the Philadelphia 76ers. Alessandro holds a BA in Sport Management from the University of Michigan, where involvement included roles in marketing and video coordination for the Men’s Basketball team.