Ashish Sasidharan

Ashish Sasidharan has over 17 years of experience in sales, marketing, and product management across various leading companies in the consumer goods sector. Currently serving as the Head of Sales for E-commerce, Modern Trade & Exports (SAARC) at BSH Home Appliances Group since August 2020, Ashish has previously held key positions including Deputy General Manager at Godrej & Boyce Mfg. Co. Ltd., where responsibilities included leading the washing machine product group, and Assistant General Manager at Panasonic, focusing on televisions and audio products. Earlier roles featured brand management and product planning at LG Electronics, along with diverse marketing responsibilities at Ballarpur Industries Ltd., Hitachi Home & Life Solutions, and Radico Khaitan Ltd. Ashish holds an MBA in Marketing from the Indian Institute of Planning and Management and a BBA in Management from Chaudhary Charan Singh University.