Joerg Gieselmann is an accomplished executive with extensive experience in brand management and strategic leadership. Currently serving as Executive Vice President at BSH Home Appliances Group since August 2014, Joerg oversees global branding for Bosch Home Appliances across multiple product categories. Prior to this role, Joerg spent over two decades at Procter & Gamble, where key achievements included strategic leadership for the Always/Whisper brand, full business responsibility for Beauty Care in Eastern Europe, and sales and marketing oversight for paper products in Germany, Austria, and Switzerland. Joerg's educational background includes a Master of Arts in Business Administration and Management from the University of Leicester and a Diplom Betriebswirt in Marketing & Controlling from Hochschule Trier.
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