Building Societies Association
Tanya Jackson is an experienced professional in brand development and corporate communications, currently serving as the Director of Brand and Innovation at GOLD79 since November 2019. Tanya has also been involved with the Building Societies Association as a support for the external affairs team, focusing on press-related matters. Previously, Tanya held various roles at Yorkshire Building Society from 1984 to September 2019, culminating in the position of Head of Corporate Affairs, where key accomplishments included managing communications during significant mergers and acting as a spokesperson during high-profile issues. Tanya's earlier positions included Corporate Affairs Manager and Media Relations Manager, contributing to the development of external communication strategies and media campaigns. Tanya holds a Diploma with merit from the Institute of Public Relations, obtained from The University of Manchester.
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Building Societies Association
The Building Societies Association (BSA) is the voice for all 42 UK building societies and also represents seven of the larger credit unions. Building societies are for people, not shareholders. But what does this mean? Building societies are mutual organisations, therefore owned by their customers. They are therefore not driven by external shareholder pressure and operate in the interests of their members and their local communities. Building Societies have successfully looked after savings and provided mortgages for more than two hundred years. Mutuals consistently provide better service and higher customer satisfaction than other financial service providers. They outperform plc banks across various aspects of customer service, including treating customers fairly, value for money and being trusted to give good advice.