M. Paula Almuna Etcheverry is a seasoned Senior Paid Media Analyst at BullMetrix, overseeing campaigns for clients such as Cinemark and Frávega, managing a team of seven analysts and ensuring performance across multiple sites. Previous experience includes leadership roles in digital project management and performance analysis at Leadaki, with a focus on optimizing campaigns for clients like ELEA and Resuelve Tu Deuda. M. Paula's background also includes work at Havas Media Group and Google, where responsibilities encompassed account strategy and optimization for the LATAM region. M. Paula holds a degree in Communication with a specialization in Planning from Universidad Nacional de La Plata.
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