Paul Varigos

Paul Varigos is a seasoned insights professional with extensive experience in consumer insights and brand strategy across multiple industries, including retail, beverages, and FMCG. As the Consumer Insights Manager at Bunnings since September 2020, Paul leads consumer-focused initiatives to enhance brand understanding. Prior roles include Insights Manager at Lion and Carlton & United Breweries, where responsibilities encompassed managing brand health tracking and developing strategies for major beer brands. Paul's experience also spans consumer insights roles at Mondelēz International and TNS Sofres, focusing on brand positioning and consumer behavior analysis. Academic qualifications include a Master of Social Research and a Bachelor of Arts from Monash University, complemented by a forthcoming Certificate in Negotiation Mastery from Harvard Business School Online.