Nina van Gen Hassend

Head Of Product Management Lifestyle at Hubert Burda Media

Nina van gen Hassend is a seasoned product management professional with extensive experience in digital media and marketing. Currently serving as a Senior Product Manager Digital at Hubert Burda Media since June 2022, Nina oversees product ownership for lifestyle brands and affiliate network Tracdelight, collaborating closely with internal teams and stakeholders while optimizing products through A/B testing. Prior roles include Senior Manager New Business at SPORT1 GmbH, where strategic decision-making and cross-functional team management were key responsibilities, as well as earlier positions in digital marketing and project management at L'Oréal and other organizations. Nina holds a Master of Arts in Marketing, Sales and Media from the THI Business School and a Bachelor of Arts in Media and Communications from Universität Passau.

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