BurgerFuel Group (BFG) operates three brands; BurgerFuel, Shake Out and Winner Winner. As a company, the Group has experience in the restaurant sector stretching over 20 years, going back to the original BurgerFuel store which opened in 1995. 

For more info on the BurgerFuel Group please visit our website - here you can also find more information on each brand, linking you to their websites and any current vacancies we have going. 

Our brands:
BurgerFuel - New Zealand's original gourmet burger.
Born in New Zealand, Aotearoa with 76 stores across New Zealand, the Middle East and the USA. BurgerFuel® crafts fresh, pure, wholesome burgers using the finest natural and nutritious ingredients, serving them up at full throttle in an atmosphere as charged as the food. Alongside gourmet burgers, BurgerFuel® has a die-hard passion for music, classic cars and street art. 

Shake Out - great burgers, sides and shakes, fast.
Shake Out was founded in Smales Farm in 2018 and is growing - now with two stores in Auckland. Serving premium, simple burgers, sides and shakes fast. Shake Out is committed to providing a delicious grab-and-go solution to customers looking for a genuine fast food experience without having to compromise on flavour or quality. With a focus on a friction-less experience - customers order via touch screen kiosks, pay with their card, smartphone or smartwatch.

Winner Winner - the ultimate chicken dinner.
Founded in Hamilton East and looking for future franchisees. Winner Winner brings communities together with highly craveable, authentic food. Winner Winner is a modern restaurant concept serving a menu of free-range chicken, daily salads, indulgent classics, vegan and vegetarian options, as well as sweet treats.

Food & Beverage

Restaurants

BurgerFuel Group

BurgerFuel Group's headquarters in Auckland, New Zealand

Varun Oberoi

Nikki Soons

This department focuses on visual design and technology leadership within the organization.

Design and Technology

This department focuses on managing brand identity, marketing strategies, and promoting products or services to enhance market presence.

Brand and Marketing

This department oversees the strategic direction and operational efficiency of the organization.

Executive Management

This department manages financial operations and oversees loyalty marketing initiatives.

Finance and Marketing

This department focuses on managing procurement processes, supply chain operations, and product development initiatives.

BurgerFuel Group

Org chart

Teams

Design and Technology

Brand and Marketing

Executive Management

Finance and Marketing

Procurement and Development

Offices

BurgerFuel Group

Org chart

Teams

Design and Technology

Brand and Marketing

Executive Management

Finance and Marketing

Procurement and Development

Offices

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