Jolene Purchia

Elated to be part of an incredible team, Jolene’s journey with Burn Boot Camp began prior to Burn becoming a National Franchise. Having directed Marketing, Media, and Business Development here at Burn HQ, Jolene has thoroughly enjoyed her time in each facet of the business and has embraced her role as VP of Brand Development with overwhelming enthusiasm.

Born and raised just outside of New York City, Jolene graduated both President’s Medal winner and summa cum laude from Mercy College with a Bachelor of Science degree in Psychology.

While in NY, Jolene developed her love of working in a fast paced environment via her time spent on Wall Street. More recently, Jolene worked as the Special Events & Promotions Manager for a major casino where she created and executed large-scale events and marketing programs. During that time Jolene also established and leveraged strategic business partnerships with large corporations. Jolene is most proud to say that she developed, hosted, and produced a game show in front of a weekly live audience of thousands!

Shortly after moving to North Carolina with her husband and two sons, Jolene was introduced to Devan and Morgan Kline and Burn Boot Camp. It was there that Jolene found her passion and transformed her mind and body! Fitness and the pursuit of mind-body health are now infused in Jolene’s soul, as is the desire to share the same life-changing journey with the world. As such, Jolene’s primary focus at Burn is to build awareness for this amazing program and grow the brand on a global scale.