Gideon Hertz

Gideon Hertz is an associate vice president for Burness’ domestic practice. Since joining Burness in 2012, he has worked in issue areas including education, environmental science, health policy, public health, neuroscience, biomedical research, and global health. Gideon works across the company to conduct communications audits; develop strategic communications plans and messages; write press releases and secure media coverage in local, national, and international media outlets; and plan and execute public events.

Gideon also works on Burness’ training programs, planning, developing, and leading over 150 communications workshops to date for diverse organizations like the Johns Hopkins Bloomberg School of Public Health, The National Institutes of Health, National Quality Forum, American Heart Association, PATH Malaria Vaccine Initiative, Duke University, and The Society for Neuroscience. These sessions focus on message development, media relations, crafting and delivering presentations, storytelling, persuasive writing, and crisis communications, among other topics.