Nicola Mansfield

Nicola joined Business Advantage in 2002 and specialises in multiple method market and competitor analysis. Nicola and her team have developed a range of innovative market and competitor analysis techniques which have been successfully implemented for many of our leading clients in the Americas, EMEA and APAC.

Nicola gained over eight years experience as a Market Analysis Manager and Strategic Planning Manager in the telecommunications sector prior to joining Business Advantage.