Sarah Novotny

Sarah Novotny is a seasoned marketing professional with extensive experience in digital marketing and agency growth. Currently serving as the Digital, Creative and Tech Sector Lead and Agency Growth Advisor at GC Business Growth Hub since July 2016, Sarah has also held the position of Paid Search Manager at Latitude Digital Marketing since February 2011. This role involves coordinating online marketing communications and managing a team of eight international specialists while focusing on strategic planning and budget management. With a strong background in providing digital marketing consultancy to multinational and SME clients, Sarah's expertise spans PPC, SEO, social media, and display advertising. Sarah holds a Master’s Degree in Marketing Communications and a Bachelor’s Degree in Advertising and Brand Management from The Manchester Metropolitan University.