Tana Johnson

Head Of Customer Success at Business Wire

Tana Johnson has a diverse and extensive work experience history. Tana started their career at UBM Tech in 1998, where they achieved fast-track promotions and consistently exceeded sales targets. Tana specialized in developing lucrative business relationships with leading Fortune 500 companies in the high-technology industry and managed a sales staff. Tana also played a key role in developing marketing programs and launching new trade shows.

After their time at UBM Tech, Tana worked as a real estate agent at West Group Real Estate, where they directed complex deals and specialized in first-time home buyers, sellers, and investors. Tana developed an effective marketing and advertising strategy for the company and created a specialist network.

Tana also gained experience as a sales and marketing consultant, working with leading organizations targeting the hospitality industry, consumer products, and healthcare industry. Tana developed sales systems and strategies, meeting clients' complex e-commerce marketing requirements.

In their role as a digital account executive at Hearst Media Services, Tana managed new business development, developed and managed clients' advertising initiatives, and implemented integrated mixed media campaigns.

At IDG Enterprise, Tana worked as an account director, developing integrated advertising programs for Fortune 500 IT companies. Tana worked with new clients and national advertising agencies to develop consultative partnerships and created dynamic programs for clients, including print, social media, and digital initiatives.

Finally, Tana currently holds the position of head of customer success at Business Wire, where they are responsible for ensuring customer satisfaction and success. Tana previously held roles as a regional manager, regional sales manager, and account executive at the company.

Through their various roles, Tana has demonstrated strong sales, marketing, and leadership skills.

Tana Johnson has obtained a Bachelor of Arts degree in Psychology from the University of California, Berkeley. However, further details regarding the start and end years of their education are not available.

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Timeline

  • Head Of Customer Success

    January, 2020 - present

  • Regional Manager

    February, 2018

  • Regional Sales Manager

    July, 2016

  • Account Executive

    September, 2015

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