Jenny Birch

Jenny Birch is an experienced operations professional with a strong background in retail management. As the Central Operations Director at Busy Bees Nurseries since June 2024, Jenny leverages extensive expertise gained during a significant tenure at Boots UK, where roles included Director of Commercial & Technical Services, Director of Space, Range and Merchandising, and Director of Store Operations. Throughout these positions, Jenny was responsible for operational processes, strategic planning, merchandising, and aligning activities with business goals. Educational credentials include a BA (Hons) in English from the University of Bedfordshire.