Butterfly Conservation
Michael Smout possesses extensive experience in fundraising and marketing, currently serving as the Head of Membership and Individual Giving at Butterfly Conservation. Previously, Michael held key positions including Head of Individual Giving at RBLI, Associate Head of Supporter Development, and Fundraising Manager at NSPCC, as well as Head of Marketing and Marketing Manager at the Family Holiday Association. Additional experience includes roles at OLIVER Agency where Michael advanced from Account Director to Strategic Account Director. Michael holds a Diploma in Marketing from CIM and a CNAA Postgraduate Diploma in Marketing Management from the University of Staffordshire.
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Butterfly Conservation
Butterfly Conservation is a leading charity and the world’s largest organisation dedicated to the conservation of butterflies and moths. Our mission is to halt and then reverse the decline of butterflies and moths. By achieving this goal we can help create a healthier environment in which we all can live. Butterflies and moths are a vital part of our wildlife heritage and they are valuable indicators of the health of our environment. Our surveys reveal that they continue to decline at a rate that is faster than most other well-documented groups of plants and animals. Our work will benefit other wildlife and the ecosystems upon which all life depends. Butterfly Conservation’s research advises people how to conserve and restore habitats. We run programmes for more than 100 threatened species and are involved in conserving hundreds of sites and reserves. To find out more about our work and how you can get involved or become a member please visit www.butterfly-conservation.org.