Gabriela Garza is a seasoned marketing professional with extensive experience in event coordination and marketing management. Currently serving as the Field Marketing Manager at Buyers Edge Platform since August 2020, Gabriela oversees logistics and execution for over 60 tradeshows annually, focusing on project management, budgeting, and ROI tracking. Prior to this role, Gabriela worked as a Marketing Program Manager at Source1 Purchasing, where marketing campaigns were coordinated for prominent clients such as Radisson Hotel Group and Best Western. With a strong foundation in administrative support roles, Gabriela's earlier positions included Project Administrator and Marketing Fellow at Source1 Purchasing, where responsibilities included trade show planning and marketing material management. Gabriela holds a Bachelor’s degree in Business Administration with a focus on Marketing from Florida Atlantic University.
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