Giorgio Nocera

Giorgio Nocera is a highly skilled qualitative researcher with extensive experience in various sectors, including social institutions, FMCG, media, energy, and finance. Currently employed at BVA Doxa since June 2022, Giorgio manages research projects utilizing a range of qualitative techniques such as in-depth interviews, focus groups, and usability testing, while also applying generative artificial intelligence technologies. Prior experience includes roles at Elma Research, focusing on qualitative research in the pharmaceutical market, particularly in oncology, and serving as co-responsible for standard operating procedures in compliance. Giorgio also worked as an HR generalist at La Soluzione S.p.a., executing personnel selection and payroll processing, and co-founded Wave in Transition, which organized electronic music events in Naples. Academic qualifications include a Master's degree in Psychology of Social, Decision-Making, and Economic Behaviors from the Università degli Studi di Milano-Bicocca, along with relevant training in financial behavior psychology.