Hayley Bruemmer

Hayley Bruemmer is a seasoned marketing professional with extensive experience in influencer management, brand content strategy, and social media marketing. As a Brand Content Specialist at BWS since April 2023, Hayley has been instrumental in establishing the BWS Squad, an initiative focused on engaging Millennial and Gen Z audiences through influential talent. Prior to this role, Hayley served as a Senior Talent Manager at Born Bred Talent, overseeing Australian influencers and executing influencer marketing campaigns. Experience at TRIBE included leading community growth for a global network of creators and managing social media strategies for various brands. Hayley began a career in marketing with positions at Memocorp Australia and B. Advantaged Digital Co., complemented by internships in marketing and communications during studies at The Australian National University, where a Bachelor of Commerce in Marketing was obtained. Additional qualifications include graphic design training at the Canberra Institute of Technology and a study abroad semester at the University of Leeds.