Jochen Bischoff

Jochen Bischoff currently serves as the Head of Global Business Solutions for Africa at ByteDance, focusing on the strategy and commercial growth of TikTok across the continent. With extensive experience leading teams in the Middle East, Africa, and beyond, Jochen has successfully developed significant revenue streams, notably within the Consumer Packaged Goods and Automotive sectors. Prior roles include leading client partnerships at Meta and strategic planning for P&G at Publicis Groupe, where contributions were pivotal in driving growth and optimizing engagement for major brands. Jochen holds an MSc in Strategic Marketing from EADA Business School and has served as a guest lecturer and board advisor, showcasing a robust background in both practical and academic fields.