Laura Howell

Chief Data Officer at C.A. Fortune

Laura Howell is the current Chief Client Data Officer at C.A. Fortune. Laura has extensive experience in the retail industry, having served as Vice President at Acosta from June 2006 to September 2017. In that role, Laura was responsible for auditing four specific Kroger stores weekly to ensure new item execution and promotion performance. Laura also developed materials and trained the nationwide retail sales force on the new iQubed system. Laura's experience and expertise make their an invaluable asset to C.A. Fortune and their clients.

Laura Howell earned their Master of Business Administration (M.B.A.) with Honors Distinction in Marketing from the DePaul Driehaus College of Business. Laura also holds a Bachelor of Science (B.S.) with Honors Notation in Marketing from the Indiana University - Kelley School of Business. Laura participated in an International Study Abroad Program at Maastricht University School of Business and Economics. Laura also has a Master of Business Administration (M.B.A.) with Honors Distinction in Marketing from Indiana University - Kelley School of Business.

They are on a team with Hassan Shouman - SVP, Growth & Strategy, Jaime Frye - Chief Sales Officer, and Dave Cox - CFO. Their manager is Tyler Lowell, Managing Partner & CEO. Some direct reports include Mariah Calderon - VP, Client Strategy & Partnerships, Jessica Schmidt - VP of Business Intelligence.

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Timeline

  • Chief Data Officer

    November, 2021 - present

  • Chief Client Officer

  • Chief Client Data Officer

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