Ken Leonardo

Ken Leonardo is a seasoned marketing professional with extensive experience in diverse roles across multiple organizations. Currently serving as Senior Vice President of Marketing at CTAM since January 2012, Ken leads marketing communications and digital initiatives, focusing on engagement and brand value. Previously, Ken co-owned Anytime Fitness from 2009 to March 2024, overseeing marketing strategies for a thriving community fitness center. As the founder of Commotion from 2002 to 2012, Ken provided marketing and promotions consultancy for notable clients including Hallmark Channel and Disney On Ice. Ken's marketing expertise was further honed during a nine-year tenure at Discovery Communications Inc. as Director of Marketing, where contributions were pivotal in launching the Animal Planet brand and generating significant advertiser revenue. Earlier career experience includes a role as Marketing Supervisor at C-SPAN. Ken holds a Bachelor of Science in Communication and Media Studies from Boston University and completed the Executive Management Program at Harvard Business School.