Max L. Friar

Managing Partner at Calder Capital

Max Friar has been working in mergers and acquisitions since 2005, beginning his career as the Director of Marketing for a Midwest mergers and acquisitions firm where he quickly fell in love with the fast-paced and perenially-challenging world of business transactions. He founded Calder Capital, LLC in 2013 and is presently its Managing Partner/CEO.

Max has a passion for entrepreneurship, technology, psychology, process improvement, and personal development. As the owner of multiple small businesses, he understands the strategic (vision/planning) and tactical (daily "fires") challenges that small businesses face. Beyond starting and owning businesses, Max also has personal experience in investing in, buying, and selling closely-held businesses. He brings energy, focus, creativity, and a unique ability to create order out of chaos.

Max is a summa cum laude graduate of Alma College (2003) where he majored in International Relations and became the college’s first Fulbright Scholar. Max has received numerous awards and recognitions for his work in M&A including: Dealmaker of the Year Finalist (2018), Grand Rapids Top 200 Business Leaders (2019 & 2020), and the Grand Rapids Business Journal's 40 under 40 Business Leaders (2020).

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