Calibrate
Samantha B. is an accomplished marketing professional with extensive experience in leadership roles across various organizations. Currently serving as Vice President of Marketing at Calibrate, Samantha also owns The Marketing Mom Podcast and is the President and Founder of S. Baker Solutions. Previous positions include Head of Marketing for Americas Services at Infor and Senior Director of Marketing at Aiwyn. Samantha holds a Bachelor’s degree in Business/Corporate Communications from the University of Pittsburgh and a Bachelor of Arts in Dance and Communications from Slippery Rock University of Pennsylvania.
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Calibrate
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Obesity is America’s underlying pandemic, and science shows that sustainable weight loss is driven by improving our metabolic health. At Calibrate, they are creating a new category by improving metabolic health to drive long-term, sustainable weight loss with a program designed by world leaders in obesity and nutrition science. They're building the first direct-to-consumer telemedicine business within the healthcare ecosystem, aligning incentives for doctors, insurers, pharmaceutical companies, and consumers. By leveraging technology, Calibrate is closing the gap in care for 175mm American adults in a $600bn market where Americans spend millions of dollars and do not lose millions of pounds.