Joanna Y. Parada

Joanna Y. Parada is a skilled professional with a diverse background in risk management, branding, and marketing. Currently serving as a Risk Management & Brand Ambassador at California State University, Long Beach, Joanna focuses on developing digital strategies to enhance brand awareness and improve employee engagement. As the founder of JP & Co. Branding, Joanna offers comprehensive branding and marketing solutions, including logo design, digital content strategy, and employee development. Previous experience as an Assistant Branch Manager at Enterprise involved managing a large fleet and leading a team to achieve high employee retention and operational efficiency. Joanna's professional journey began as an Account Executive at Gunn | Jerkens Marketing Communications, where effective client and agency collaboration was paramount. Joanna holds a B.A. in Communication Studies from California State University, Long Beach, and an Associate of Arts degree from Pasadena City College.