Callaloo Box
Malika Augustin has held a variety of roles in the marketing and analytics space since 2002. Her career began at Mindshare, where they were a Senior Analyst and Analyst from 2002 to 2005. Malika then moved to Macy's, where they were a Senior Marketing Analyst from 2005 to 2006. After that, they worked at Register.com as a Marketing Analyst from 2006 to 2007. Malika then moved to Scholastic, where they were a Database Marketing Analyst from 2007 to 2008. In 2008, they joined The College Board as a Research Analyst II. Finally, in 2017 they co-founded Callaloo Box.
Malika Augustin obtained their MBA from Baruch College in 2011, majoring in Management/Entrepreneurship and Small Business Management. Malika also earned their BBA from Baruch College in 2002, with a major in Marketing Management.
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Callaloo Box
We are Malika & Jamila, two sisters hailing from the twin islands of Trinidad & Tobago. Growing up in Trinidad, food was (and is) a huge part of our culture- whether it's a family gathering, celebration or party, food was (and is) always involved. Caribbean food is so rich in flavors and spices and Callaloo Box is a way for us to share our love for our culture. When we moved to New York City to attend college, food was the main way we were able to stay connected to home. After spending over 14 years being a part of Corporate America in the Concrete Jungle, we decided that a change of pace was necessary. We packed our bags and headed to South Florida to pursue our dream of starting and owning our own business! Having lived in New York City, we had relatively easy access to local products from back home. But we kept hearing from friends & family who lived in other places that is was difficult to find products from home. This was our motivation to start Callaloo Box. Founded in 2017, our subscription box service features seasonings, condiments, pepper (hot) sauces & snacks delivered to your doorstep. Our themed monthly boxes create that nostalgic feeling of “being back home”. No longer will you have to wait for your next trip or for friends and family to bring your favorites for you.